WHAT IS DUAL PRICING
With the help of the Makkah Merchant Processing Dual Pricing initiative, Swipe4Free, shop owners can give clients who choose to pay with cash or a card two alternative transaction amounts. The customer may easily see the difference between the two costs on the PIN pad and terminal, as well as the discount that is applied when paying with cash. Customers who purchase with cash usually receive a 4% discount.
The 4% discount is not given to customers who pay with credit or debit cards. You can avoid paying card brands for card processing fees by not giving the 4% discount to consumers who pay with a card.The average fee your current processor charges you for processing all of your credit and debit cards is 4%. With our Dual Pricing scheme, these costs are completely waived! Under dual pricing, no signage is required, or just minimal signage is. All 50 states allow dual pricing, and it complies with all card brand regulations.
Unique Aspects of Dual Pricing
How Do You Implement Dual Pricing?
01
Card and cash price displayed
02
Customer selects method of payment
03
Cash discount amount displayed and printed on receipt
How is Surcharging Operated?
- Both the Point-of-Sale and the entrance need to have signage.
Precise sum or proportion of the surcharge.
Declaration that the business is imposing a surcharge.
Only credit card transactions are subject to a surcharge.
The surcharge does not exceed the MDR.
Signage needs to specify. - Before processing, the merchant needs to register with Mastercard. This takes 30 days.
- The merchant is required to complete the Merchant Attestation in addition to the merchant application.